Richard F. Miller is an acclaimed author and historian, who has served four stints as an embedded journalist: aboard the USS Kitty Hawk (2003); with the 3rd Battalion, 8th Marine Regiment in Fallujah, Iraq (2005); with the 3rd Heavy Brigade Combat Team, 4th Infantry Division near Baqubah, Iraq (2006), and most recently, with the 101st Airborne at various posts in eastern Afghanistan (2008). In this exciting interview, he discusses his latest book: Fighting Words: Persuasive Strategies for War and Politics.
In Fighting Words, Richard looks to some of history's most successful battle speechmakers to answer the age-old question of how. How did Pope Urban II's speech convince tens of thousands of Europeans to wage the First Crusade, a dangerous, and for many, a one-way journey to Jerusalem? How did George Patton's speech transform the green kids of the Third Army into the terror of the Third Reich? How did the words of General David Petraeus resurrect a losing effort in Iraq and in the process, retrain his soldiers for a new kind of war?
Richard doesn't speculate about "what works" on the public podium. Rather, he analyzes real historical examples and extracts their lessons-from Alexander the Great to General David H. Petraeus and President Obama. As Richard aptly demonstrates, persuasive strategies based on love, hate, duty, patriotism, comradeship, fear, and shame are as widely used today as they were in antiquity.
Bradley M. Gottfried is a celebrated author, who also holds a Ph.D. in Zoology from Miami University. He has worked in higher education for more than three decades as a faculty member and administrator. He is currently President of the College of Southern Maryland. His latest book, The Maps of Gettysburg, is an informative and innovative guide to one of the Civil War's greatest battlefields.
The Maps of Gettysburg offers thirty-one "action-sections" comprising the entire campaign. These include the march to and from the battlefield and virtually every significant event in between. Brad's original maps enrich each map section. Keyed to each piece of cartography is detailed text about the units, personnel, movements, and combat (including quotes from eyewitnesses) that make the Gettysburg story come alive. This presentation allows readers to easily and quickly find a map and text on virtually any portion of the campaign, from opening movements of the armies in early June to the last Confederate withdrawal of troops across the Potomac River on July 13, 1863.
Roger Clark is the founding member and managing partner of Clark, Goldberg & Madruga www.clarkgoldberg.com. In his more than 25 years practicing law, Roger has earned a national reputation as a successful trial attorney representing insurers, cable television providers, and small and large businesses in a broad range of business litigation matters. "My philosophy has always been that the attorneys in this law firm must be prepared not just to 'litigate' a case, but to try it before a judge or jury, while at the same time keeping the client's goals and objectives squarely within our sights." Roger is rated "AV" by Martindale-Hubbell, which is the highest rating that can be bestowed upon an attorney.